MEASURES OF SUCCESS WHEN WE TRULY REACH
What is success one must ask? Some would have said in the 20 century, hierarchy, controlling information, stepping over the other,
greed winner takes all. Competition, collateral damage, domination manipulation and lies! Silencing and bulling the masses into believing they have no voice! Patriarchy was a convenient truth that served but a few!
Others may have seen success as fame fortune accolades well known well networked
in the big end of town having influence over the others! In just over 13 years the
seas of change have risen up as the masses have embraced and stepped up to revalue
and reclaim their voice. The whirl and white noise of social media has taken hold
and engaged the world! The old guard have lost their footing their assumed power
base is being questioned and scrutinized in ways they are not familiar with .
The new paradigm of 21st century social media has created a new world order via
an ever growing set of social media tools! The personal blog that has now
morphed into a myriad of other social media tools! Facebook Twitter Tumblr
LinkedIn RSS feeds; personal apps company apps informational apps!
All of which empower the individual to create new realities, new ways of getting the
message out there, new ways of networking empowering individuals to have their
voice heard. New ways of creating employment and income streams, which has
impacted how we see the world of job creation.
Social media tools have created new ways of operating in the world that may or may
not have enhanced our understanding of success or fame but it has allowed for more
players to become involved in having their voice heard.
Social media tools have opened the door wider and given ability to causes and
groups of interest to step up raise their voioces of discontent An opportunity to
enter the international stage and be heard. Communities and plights that would
not necessarily have been heard from or broad cast in the 20 century in such a
“democratic” way now can be heard and create change in their worlds !
COMMUNICATORS AND GAINING TRACTION
Governments and 20 century stake holders are now either sinking or scrambling to
either try and control this new world order or sadly trying to engeage in it very badly!
Iit could be said frankly they are clearly confused or clueless to how to communicate
effectively, in what is now seen as the 24 hour information highway!
It is slowly occurring to them “I am up your down or I control the information flow
and you listen no longer cuts the mustard! Are ya listening and hearing Gina, Julia
Barack just to name a few etc etc… (This list is endless so feel free to make your own
top ten blah blah)
TRACKING ONES IMPACT
Social media tools that can assess and track ones impact in the broader world! A
phenomenon never seen before! Empowering people to create a voice that it is their
own that clearly has traction, that clearly is changing and evolving the way we all
create a voice in this unique and powerful new paradigm. One can create one’s own
reality! We are now in the 2nd generation or even 3rd really of Social Media.
The methods have changed for assessing credibility in the online world. Some have
said it is a vast following on twitter, a million “likes” on Facebook 1000’s of comments
on ones site that now count! These measures of success are reaally often based on
seasonal changes and can vary based on hemispheres. Influence is often strategy,
when ya post, who ya pitch to and being current So these strategies enhance success
It could be said good content, currency compassion good research and strategy as
the real influence of success.
Outcomes canl be strongly determined by these factors! So what does success really
mean? We must ask are Justin Bieber and Lady Gaga as influential as Barack!
According to twitter that seems to be the message, using their notion of followers as
a gauge! The concept on the site below is who is the biggest “twit” very amusing
indeed goddess love that!! http://twitaholic.com/
Another site that assesses success in the Twitter spheres is quite a considered site http://twittercounter.com/pages/100…
Again we have to ask are these sites a viable assessment of success or simply
popularity guages and trend creators! Are these tools the “king makers ?”
I guess in the end it will depend on how one interprets success and popularity!
One wonders are these measures just re inventions of past paradigms of how we are
given to understand success and power?
Or worse are they a tragic statement of what the average punter truly pays attention
to and is prepared to measure them by.. Are these the measures we truly want to
value our world by or in fact pay attention to! Hmm it’s a worry really, one must ask
are these new Social Media stake holders asking the right questions about what we
value?
We have to ask does Arianna really have more “Klout” than Julia? Or does she have
more of a “reach’ money or different motivation to succeed and create influence?
Who influences who and why are essentially worth closer scrutiny loved ones.
http://www.afr.com/p/national/work_space/how_much_klout_do_you_have_online_jDbKtToN0wIslTX8sNx2BP
How will we evolve our notions of power success influence and ultimately change
as we step further on the new podium of social reach, new measuring stick for power
and success, in the 2nd decade of the 21st century! The playing field it could well
appear to have become flatter in this new world order, yet is the motivations of the
players any different one may ask?
More on influence engagement collaboration and the various measures of truth we use as benchmarks very soon.
Don’t ask how social media measures ones influence and success, ask how one
is measuring ones own social media influence and success
Vita